Tarannum Pasricha is a filmmaker, visual artist, writer and illustrator who likes to weave poetry into every frame. After majoring in Applied Art at College of Art New Delhi, and studying briefly at the University of Southern California, Los Angeles, she moved to Mumbai to work in advertising films.

She began her career assisting some big names in the industry before establishing herself as an independent filmmaker. She has directed campaigns for Tommy Hilfiger, Netflix India, L’Oréal, Myntra, Parle-G, Wrangler, Oppo, Mellora, Toyota, Honda, Harpic, UNICEF and more; blending design and emotion in every shot.

Her campaign for Parle G won the IndIAA Award and her music video for Mission Paani & Swatchhata won an Abby.

Recently she wrote and directed a Short Film named Imprint aka ‘Ek Lakdi Thi’. It’s been doing well at film festivals and has won the Outstanding Achievement Award in two categories at the Tagore International Film Festival. The film has been officially selected at 11 film festivals including the prestigious Dada Saheb Phalke Film Festival, Melrose Film Festival, Lift Off Global, Goa Short Film Festival and Mumbai Cult Film Festivals.
Click here to watch the film

Her recent focus has been writing screenplays that are in various stages of development for film and OTT platforms.

Her video art has shown at Utopian Dystopia in Kochi and her art collective The Nonsense Club created an installation for the Kala Ghoda Festival.

Tarannum has also Illustrated Books

– Meri Asha | A coffee table book of poems
– Different Differenter, an activity book about skin color

She’s most motivated by bold, innovative ideas and quiet experiments, often found writing, sketching or crafting something unexpected.